TVS Cheap Electric Scooter: TVS is gearing up to launch a new entry-level electric scooter ahead of the 2025 festive season. This budget EV is strategically positioned below the popular iQube series, with an expected ex-showroom price of ₹90,000–1,00,000 — making it one of the most affordable full-featured e-scooters in India.
Target Segment and Purpose
The upcoming scooter aims to cater to price-conscious buyers in tier 2 and 3 cities, offering a simpler, cost-effective alternative to existing mid- to premium-range EVs like TVS iQube, Ola S1 X, and Bajaj Chetak.
Expected Features and Design
Although full specs remain under wraps, insiders suggest the scooter will employ a hub-mounted electric motor, possibly the Bosch-sourced version used in iQube. It may house a smaller battery pack (around 2.2 kWh) and have basic features, focusing on affordability and utility.
What It Means for the EV Market
- Lower Pricing Tier
With an ex-showroom tag under ₹1 lakh, TVS directly targets the emerging mass-market segment for electric two-wheelers, potentially expanding EV adoption. - EV Portfolio Expansion
Launching an EV under the renowned TVS “Jupiter” or “XL” branding could create synergies across petrol, CNG, and electric versions, similar to their multi-fuel strategy. - Boost from Subsidy & Festive Demand
The scooter is slated for a 2025 festive season launch, tapping into higher consumer demand and potential EV subsidies to drive sales.
Comparison Snapshot: TVS Entry-Level EV vs TVS iQube
| Feature | New Budget EV | TVS iQube (Base) |
|---|---|---|
| Price (ex-showroom) | ₹90,000–1,00,000 | ~₹1,00,000 |
| Battery Capacity | ~2.2 kWh (estimated) | 2.2–3.5 kWh |
| Motor | Hub-mounted | Bosch hub-mounted |
| Target Segment | Entry EV buyers | Mid-range EV seekers |
Final Thoughts
TVS’s upcoming electric scooter could be a game-changer in India’s EV segment by offering mainstream, affordable electric mobility. Positioned below the iQube but backed by TVS’s strong distribution and brand trust, this EV has the potential to accelerate mass adoption and compete with already budget-friendly models like the Ola S1 X and bajaj’s Chetak.
